Why do we have to choose between flowers or diamonds? Make your dream bouquet with beautiful, natural flowers, and the elegance of Macy’s jewelry. Macy’s is known for their unique curation of luxury labels and emerging contemporary designers across fashion and accessories. Throughout this campaign, you will see high-end imagery that draws attention to the beauty of the jewels with the natural contrast of the floral elements. With jewelry fit for any occasion, and the in-season flowers to accompany, this campaign will never go out of style while being able to adapt to the ever changing fashion industry.